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Fantasy Football Metrics

College Football Metrics

Brought to you by  - Total Football Advisors, LLC

ffm logo home

Fantasy Football Metrics

College Football Metrics

Brought to you by  - Total Football Advisors, LLC

ffm logo home

Fantasy Football Metrics

College Football Metrics

Brought to you by  - Total Football Advisors, LLC

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"The scouting home for serious, high-stakes dynasty fantasy football profiteers

Frequently Asked Questions


Beginning in 2019, the Optimizer is a separate entity, in partnership with Advanced Sports Logic. Presently, login is handled therein so existing FFM/CFM users is not synonymous with existing Optimizer users, in this case.

You can sign up with your existing FFM/CFM login credentials to make logging in easier but if you've never purchased the Optimizer at this URL https://ffm.fantasysporttools.com/ then you are a NEW user.

The app, created by Franklin Trust Media, is separate from your FFM/CFM login. When you first download the app, you can register for use of the app via Facebook, Google or use a custom email and password.

If you are going to do the latter, it's best practice to use the same email/password that you use for your subscription(s) but this isn't necessary nor does it conflict with the usage of the site and/or app content.

After logging in to the app, you will still need to log in to the protected parts of the site using your subscription login.

PayPal: You can do this directly in your PayPal dashboard:


This will cancel recurring payments but keep the member access open until term end. If you would also like to end access to the site, log in to your FFM/CFM Member area and choose "yes" under Cancel Membership. Remember to do this for any/all accounts you hold.

member profile

Stripe users: please contact support to cancel recurring payments.

  • Be sure you're only using the latest version of Chrome, Safari, Firefox or IE, as you're less likely to encounter issues using the newest versions of those browsers.
  • Be sure to activate your account. Check your email for the activation link and follow the instructions therein.
  • Visit the website after activation and login with your registered information. Be sure to click the Login button. The email link will send you directly to the subscription you just signed up for, but if you login on the website, you can choose which subscription content you want to view. You can also go directly to the designated Member Area, if you are already logged in.
  • If you've forgotten your password or need to recover your account, use the "Lost your username or password?" link from the login modal screen.
forgot password
  • Simultaneous Login - You can now use the SAME email/password combo on any subscription you hold and the system will log you into all your subscriptions, saving you unnecessary re-log time. You will still need to actively sign-up for subscriptions that you desire, but be sure to use the same email/password combo for ease of logging in.

For more help with logging in, do not hesitate to Contact Us using the Support Form.

Because member access is subscription-based, there are limitations to how we collect payments through PayPal. This is a stipulation purely from this particular payment processor. If you are having trouble paying with PayPal, here's what to check for:

  • ‍Be sure that you are either logging in with an existing account or signing up for a new account. PayPal recognizes emails and credit cards for security purposes and will not process a new account if an existing account is found.
  • If the PayPal login is not the issue, be sure that you have enough funds available in your PayPal account or a linked account. 
  • If you are still having trouble using PayPal, consider using your Credit Card with our Stripe payment processor, then call PayPal to inquire of the error. SignUp for your subscription using the applicable button on the subscription page:

If you need further assistance with PayPal please visit the Contact page and submit a screenshot to the Support Form and we'll look into it further.

If you aren't willing to wait the 3-5 days for the funds to clear in our system and thus granting access, here's what to do:

  • Cancel the subscription from within PayPal so that you are not charged next cycle.
  • Sign-up with a different email/password combination using a different Payment method (PayPal balance or credit card via Stripe). This WILL result in a duplicate charge.
  • Submit a Support Form to refund the funds from the eCheck (keep in mind that we will wait until funds clear before a refund is issued so be sure to have funds available - we are not responsible for your bank's fees).


The easiest way to manipulate the data is to Make A Copy. You will need a Google Account to do this but in this way, the filter buttons will show up automatically.

gsheets make a copy


Another way is to manipulate the data on screen. (You can always find the instructions to this by choosing the 'Filter Data' heading from the Menu).

  1. First, highlight the entire top row by clicking the Row number.
  2. Next, choose from the menu: Data > Filter Views > Create new temporary filter view.
  3. You can now filter the headers and even save your filter view for future reference.
gsheets filter data


To filter by multiple criteria, you can take these advanced steps for a better, narrowed search:

  1. In Temporary Filter View, (make sure the table is highlighted, if not, Create a new Filter View), click Data > Sort range.
  2. Keep the "Data has header row" checked.
  3. Select the column you'd like to be sorted first and whether you would like that column sorted in ascending or descending order.
  4. Click +Add another sort column to add another sorting rule.
  5. Sorting will be done according to the order of your rules.
  6. To delete a rule, click Close.
  7. ​Click Sort. Your range will be sorted.
filter data gsheets


There are a few other easy options: You can always use CTRL (or Cmd) + F to find a player by name. Alternatively, you can download the guide as an excel sheet, PDF document, etc. ​​​​​​​

gsheets download as

Generally, the subscription's description will let you know what's included in that subscription. Check out what we currently have to offer!

Additionally, when you navigate to the FFM or CFM homepage, you'll see a black menu bar that directs you to all of the content therein.

But we've compiled a list of content/services and matched them with the subscription that allows access to that content in an easy to view index found here. You can also find the link to this index in your Member Area once you become a member.

The app link opens the app store when viewing on a mobile device only.

When viewing this link on a desktop, or laptop it will only load the website not the app store specific to the users' device.


Our draft guide was designed to be an "anti-magazine." Since magazine draft guide data is two-to-four weeks old by the time it hits the marketplace, our desire is to have the latest information out ahead of any magazine or website. When you purchase our draft guide, you are not merely getting a one-time snapshot in time, you are receiving live access to our updates right up to the season's kickoff.

We scout and write game recaps on every single preseason game. Situations change constantly in the NFL. Every injury, trade, release, or signing changes the overall puzzle in some fashion. We update our information based on any new realities. Upon purchase of our draft guide you will be sent an email with a "live link." That link is good for the entire season.

Every time you click the live link a menu of options will pull up prompting in what format you prefer to view the draft guide -- by PPR or standard projections? By alphabetical, by team or by pure top-to-bottom rankings? You choose your way to view, and a new PDF version will pop up in that format with our latest data -- viewable on computer, tablet, or phone and is savable in a variety of forms, including iBooks.

We update the draft guide as news demands in July, but when the preseason camps and games begin -- we often update daily based upon scouting all the games. As the information evolves, our draft guide was designed to evolve with it so our clients have the freshest information possible heading into a draft and/or using to evaluate trades or pickups.

A summary report of key updates is available on our website, to make everyone aware of what/when the latest changes occur. Changes are denoted with a (+/-) next to the players name in the draft guide and cheat sheets. Not only are numbers updated, but the player's summary is updated as well.

We are attempting to scout football players using a "Moneyball" approach -- which utilizes all the data from a prospect's college career: statistical output based upon strength of competition, physical measurables, NFL Combine and Pro-Day data, etc. This data is combined with statistical trends in the pros, i.e. the surrounding depth chart, coach's history, current strength of schedule, injuries, the player's actual NFL performance to-date.

We have analyzed and studied tons of data trying to find the commonality of future great or bust NFL players...before they actually became so. It is an evolving work in progress, and as the NFL (or college) trends shift...we attempt to shift with it.

Our data and projections are in demand by larger outlets. Publishing it in detail would essentially be giving it away for free for others to poach. For the upcoming year (the projection year), we show our projected standard and PPR points-per-game for each player based upon what we see for them in Weeks 1-16 (not including Week-17).

There can be many twists and turns to anyone's scoring rules for players. To keep it as normal/standard as possible, we stick with the traditional scoring to make our projections:

RB-WR-TE = 1 point per 10 yards, 6 points per TD, -2 per fumble (+1 per reception for PPR), and nothing for kick/punt return yards or TDs.

QB = 4 points per TD pass, 1 point per 25 yards passing, -2 points per INT, and see above for the normal rushing calculations.

Team-D = 1 point per sack or fumble recovery, 2 points per INT or safety, 6 points per defensive TD (not kick/punt return TDs), tiered points earned based upon the offensive points allowed to the opponent. We do not factor in kick/punt return TDs with the defense as that is not a true judge of defensive performance, and those returns are incredibly random. We look at things from the defensive standpoint only; you will have to consider how kick/punt returns play into your league (if at all).

Kickers = 1 point per XP, 3 points for 1-39 yards FG, 4 points for 40-49 yards FG, 5 points for a 50+ FG, -3 for a missed FG (unless from 50+, which we make no deduction).

Our player analysis looks at player performances from Weeks 1-16, and excludes Week-17. We believe Week-17 games are mostly a statistical aberration and farce -- some teams having something to play for, and most have nothing to play for. Many teams are sitting starters for some or all of a Week-17 game. We feel player performance is completely skewed in Week-17, so we throw it out. We also project the upcoming year based on Weeks 1-16; we ignore Week-17. That is critical, because our projections are based on talent, trend, and schedule. Assuming Week-17 as just another game in the overall mix taints a player's real Fantasy Football value in our opinion.In our draft guide, anytime you see projected PPG or a snapshot of stats in the prior year -- we are referring to Weeks 1-16, no Week-17 data considered.

Raw totals are nice, but in an effort to study true performance we report on and analyze information on a per-game basis.

We also note partial games played for a player when it is obvious. For example, if an NFL starting QB plays a series or two and then gets hit and is lost for the rest of the game with a concussion -- it is credited to them as a "game played." However, that really messes with the ‘per game' performance as the QB might have only been in for 0.25 of a game. In instances where it is clear, we will log in games played fractionally.

Because of this, our per-game numbers may not match exactly when looking at a player's historically recorded stats and games played. We try to use this function/judgment only when it is obvious. We are not trying to show bias or be cute -- we only want to see/know what the player is capable of when playing.

A player who sits the entire game, and gets in for garbage time, will not be adjusted. We normally reserve the fractional adjustments for obvious/normal NFL starters and the player who relieved them.

No, not yet. We will someday, just not yet. We look at Team-Defenses only right now for our Fantasy Football Draft Guide.

We project all QBs as if they were going to be the starter for Weeks 1-16, so you can see where our computer system evaluates each QB's talent for the upcoming season, but you know who the starters will be (most likely). Sometimes a backup may rate higher than the starter, because our computer values the backup. The same goes for our scoring projections.

In reality, it is a bargain. I don't mean that to be cute. We are going to evaluate and write up 600+ players in our draft guide, and monitored it round-the-clock. It is a 150-200 page book in reality. Not only are there hours of reading and entertainment to be enjoyed, but the "book" keeps updating itself -- a constant scouting report delivered to your doorstep. There are hours and hours of usefulness and entertainment to be had. In addition, you are not doing this for your health -- you are trying to win something, no? Whether for pride and/or monetary gain the guide is an investment to play the game with more (and different) information.

Not only is this draft guide designed to be a snapshot for the upcoming season, but it was also created to be a bible to refer back to during the season -- we are writing up 200+ WRs, 200+ RBs, and 100+ TEs, and 50+ QBs with the purpose of evaluating players when the inevitable injury hits and lesser-known players start to emerge. Our draft guide treats Andrew Luck and Coby Fleener and their lesser-known teammates RB Zurlon Tipton and TE Erik Swoope with the same passion and analysis. We do not just side-note the lesser-known players, or write a 10-word sentence/blurb analysis...we analyze them like all the other Fantasy Football players -- discussing current and long-term possibilities.

What we won't do -- is guarantee you are going to "dominate" your Fantasy league. Our web designer is always asking me if he can use the testimonials for marketing purposes; but the answer is always NO! You will never see: John D. from New York says, "Fantasy Football Metrics helped me win all my leagues."  Fantasy Football testimonials make my skin crawl.

We have literally over a million words written on our website for you to access. We publish free projections each week during the season. We offer two unique products: a Fantasy Football Draft Guide, and a College Football/NFL Draft Scouting website service. We are on the record. You can see for yourself what we are all about and the approach we are taking.

Fantasy Football is a game that you are not statistically favored to win the championship in, no matter how great your team is. The smart money is to take the "field" (the other 9 to 11+ teams in your league) versus you to win the title. We guarantee nothing. What we would guarantee is -- you will not find this style of information and player analysis anywhere else. Our passion is player analysis, finding and identifying talent (or busts) ahead of the mainstream, and using this information to help push more odds in your favor in this game we all love.

Even if all our draft guide projections suck royally...it's still pretty entertaining. Cheaper than dinner out or a movie for two...especially considering you will have more than two hours of enjoyment. Plus, our Draft Guide keeps updating throughout the preseason for bonus material...even better than a "DVD extra"!